Choice Video: Jhené Aiko – “The Pressure”

by on September 3, 2014

The video for Jhené Aiko’s “The Pressure,” taken from her forthcoming album Souled Out, was directed by frequent Perspective Daily person-of-interest Childish Gambino.  Though there are no overtly Gambinoesque visual flourishes in the clip, his presence is certainly felt.  Ultimately a powerful ode to the frequency of solitude in the life of an artist, “The Pressure” achieves the difficult balance of ocular support so many other videos fail to even attempt.  This certainly isn’t the first collaboration between Aiko and Gambino, and we surely hope it isn’t the last.

Featured Image by Silja Magg for GQ